Description

Senior Individual Giving Officer
Health Charity
£30K - £35K
Based in Kent with hybrid working available

Charity People are delighted to be assisting a Health Charity, based in Kent to recruit a Senior Individual Giving Officer to lead the implementation and delivery of acquisition and retention activity across a range of channels and products. Individual Giving is a relatively new area of focus for the charity, and there is significant opportunity to grow the programme, both to acquire new supporters and retain and convert existing donors, maximising their lifetime value across all areas of fundraising.

You will work closely with the Head of Income Generation to deliver individual fundraising activities and to maintain and grow income from donor retention, development and reactivation programmes. You will also work collaboratively with the Fundraising and Communications teams to contribute to the marketing plan with a focus on donor recruitment, retention, and development, driving long-term sustainable income growth.

The Role:

You will work with the Head of Income Generation to plan a programme of individual giving actively monitoring performance in line with the agreed budget. This role works within the Fundraising Team and you will contribute to the fundraising strategy plan. You will also work to identify areas of growth and improvement within direct marketing activities, including reactivation of lapsed donors and conversion to Regular Giving. In addition to this, you will analyse all aspects of individual giving performance, utilising the results to improve practice, including evaluation of cost effectiveness, levels of potential and sustainability of individual giving income streams.

Assist in the planning, monitoring and controlling of the expenditure as appropriate.

Post source:theguardian.com

Poster's Information:

Name:CHARITY PEOPLE

Contact number: